Taken right from the website.
Amazon Mom is a free membership program aimed at helping parents and caregivers, from the prenatal days through the toddler years, use Amazon to find all the products their family needs. To join, simply sign into your Amazon account and tell us whether you are a Mom, Dad, or other caregivers of a child. By providing information about your family, you can help us personalize offers, e-mails, and product recommendations to help you find exactly what you need at just the right time. Amazon Mom members receive benefits such as 30% off diapers and wipes, exclusive offers, and FREE Two-Day Shipping with Amazon Prime.
Then you can do the Subscribe and Save and receive an additional 15% off on a wide array of products. Plus it arrives within 2 days and it's free shipping!!
We buy our disposable diapers, wipes, shampoo, and other personal hygiene items through Amazon Mom and the subscribe and save. You can choose between 1 month, 2 months, 3 months or 6 months and they will automatically ship it to you. You of course get an email telling you that your item is about to ship, with which you can change your mind and cancel your order, skip that shipment, up your size on diapers. It's pretty cool.
It pretty much eliminates your trip to Wal-Mart or Target in which you'll buy stuff you inevitably don't need.
Definitely worth you time to look at.

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